Introducing Zero Sugar, One-Hundred Percent Flavour Vodka
Oooh… How Sweet Is That!
The Makers of the World’s No.1 Vodka Launch Three Delicious Flavor Variants – Cucumber & Lime, Watermelon & Mint and Strawberry & Rose
Zero sugar, one-hundred percent flavour – Oooh…How sweet is that! The new line from Smirnoff comes just in time for the warmer months and as a more balanced lifestyle is top of mind for many. In fact, seventy-seven percent of people are reporting cutting back on added sugars.1 Smirnoff Zero Sugar Infusions offers a zero sugar option with all the flavor, perfect for those who want to have their (sugar-free) cake and eat it too!
Infused with natural flavors, the brand-new Smirnoff Zero Sugar Infusions lineup features three flavor variants, Cucumber & Lime, Watermelon & Mint and Strawberry & Rose, which will give vodka enthusiasts a delicious, sugar-free option without sacrificing taste. Whether brunching with your besties or hosting a backyard gathering of friends and family, it’s guaranteed to bring the flavor and fun to any daytime party or occasion!
To support the launch of Smirnoff Zero Sugar Infusions, Smirnoff is working with longtime brand partner, actor and producer Ted Danson and Saturday Night Live cast member Cecily Strong to create several TV spots highlighting all the fun and flavor that Smirnoff Zero Sugar Infusions brings. The spots depict the pair with Smirnoff Zero Sugar Infusions cocktails in-hand, “oohing” and “ahhing” over each of the three new flavor variants. The films are available to view on YouTube here and will air on national television starting in June.
With new Smirnoff Zero Sugar Infusions (60 proof, 30% Alc/Vol), the brand stays true to its values of providing great quality products – and now great quality zero sugar products – at an affordable suggested retail price. It has never been easier to make sugar free cocktails at home that are packed with natural flavor. Smirnoff Zero Sugar Infusions are refreshing-tasting options, perfect for mixing simple, crowd-pleasing cocktails that are one-hundred percent delicious, without all of the sugar. Smirnoff Zero Sugar Infusions is gluten free and made without artificial flavors or colors.* The new line landed on shelves across the USA last month, and will be available in Canada this summer.
Smirnoff encourages you to soak up the summer sun on your porch at home with a cocktail in hand, surrounded by friends and family, and always sipping responsibly.
*Smirnoff Zero Sugar Infusions Flavor Variants
Cucumber & Lime: The crisp, cool flavor of a fresh cucumber paired with the bright citrus notes of lime. Average Analysis per 1.5oz serving: Calories 72; Carbohydrates 0 G; Fat 0 G; Sugar 0 G.
Watermelon & Mint: Juicy watermelon flavor balanced with the taste of fresh mint for a refreshing-tasting finish. Average Analysis per 1.5oz serving: Calories 72; Carbohydrates 0 G; Fat 0 G; Sugar 0 G.
Strawberry & Rose: A delicate & slightly sweet strawberry flavor with a light rose petal finish. Average Analysis per 1.5oz serving: Calories 72; Carbohydrates 0 G; Fat 0 G; Sugar 0 G.
(information via Smirnoff )